Before: The Hustle, the Chaos, and the Noise

At 18, I was already carving my own path. While my friends packed up for college dorms and late-night study sessions, I flew across the world to England to become an internationally certified riding instructor. I wasn’t afraid of taking risks or betting on myself. By my early 20s, I was running a successful equine photography business and teaching horseback riding with my mom. On the surface, I had it all together. But behind the scenes, I was fighting battles no one could see.

Over the next few years, eight miscarriages left me grieving dreams I didn’t think I’d ever hold in my arms. Eventually, I had to make peace with the idea that motherhood might look different for me—and I threw myself into building a life that made room for children, even if they weren’t my own.

I went back to school, took a job in special education, became certified as a behavioral specialist, and worked in a tough middle school—all while juggling my businesses and bartending two nights a week. I was proud of how much I could handle, I thrived in it!

Deep down, I just couldn’t let this idea of running my own online business go. There were nagging thought in the back of my mind that kept me up at night: How was one account so successful while the other wasn’t, at all?

I started reflecting on my experience in the MRR space. My biggest struggle wasn’t a lack of effort—it was messy messaging and fully understanding the fact that I WASN’T sharing my story, I was teaching.

What if there’s a different way? One that aligned with my values and allowed me to use my voice and story in a meaningful way.

That’s when I dove head first into storytelling marketing. EVERYTHING about it clicked and aligned.

I realized that my story wasn’t a weakness—it was my power. 

The thing that had made my PCOS page so successful wasn’t just the weight loss or the tips I shared—it was my ability to connect, inspire, and build trust through my story.

I learning everything I could about storytelling, branding, sales psychology, and messaging. I listened to podcasts, read books, and mapped out every piece of my own story to understand how I could turn it into a business.

Within weeks, I had clarity I’d been chasing.

My purpose wasn’t to sell someone else’s course—it was to help women who had been in my shoes. 

• Women who were stuck in messy messaging
• Women who were trying to force themselves into someone else’s blueprint instead of trusting their own voice.
• Women who had stories worth sharing but didn’t know how to use them to build a business.

I am who I wish I had at the beginning... I was right where you are and I hated it. I felt like a failure and couldn't figure out what was "wrong with me".

I am here to tell you that there is nothing wrong with you. Your success is just going to come a bit later and is going to take a bit longer... but you know what? I bet you'll be here in the next 3, 5, 10 years while others who had overnight success are long gone!

Let's cut the BS – starting a business is tough as nails. Been there, done that, got the T-shirt!

There's a million and one things to do, and everyone and their grandma has an opinion on the "right" way to do it (and yep, I've got my own opinions too).

But here's the deal – I'm here to show you how to make it simple, how to cut through the noise, and how to focus on what truly matters. 

I'm not here to sugarcoat things and paint a picture-perfect, easy-breezy, beach-party-all-day-long kind of life. Anyone peddling that dream is selling you a fantasy. Building a business and a life you love takes grit, determination, and a whole lot of hard work. – it's absolutely possible, but is gonna take work.

No empty promises, no mystical BS – just straightforward strategy, action, and a commitment to making your dreams a reality.

This is Gracie BTW, she is an amazing kind soul that has a lot of abuse in her past, she has taken a long time to warn up to me but every time I work with her we build a stronger relationship.

You won't catch me bragging about being an overnight success because I'm not...because if that were the case, I'd be sipping a Margarita on my million dollar horse farm somewhere.

And let's talk about those "6-figures" dreams – heck yes, they sound nice, fantastic actually, but let's be honest, making moves to build a sustainable business and learn how to connect and monetize your story... that's the real win!

My vibe? Forget the city skyline and pearls; I'm more of the dirt road anthem country girl that is getting her hands dirty cleaning her horses stall or doing stupid stuff (talked though by my hubby) on her 4-wheeler. AND until I hit a certain income level in my business I refuse to "pay for" professional branded images... until then enjoy the plethora of selfies and wedding photos I have!

Now, I help small business owners and digital marketers create "story-powered" businesses that stand out in the noise.

I’ve built my entire business around the 3 W’s + H Framework—a simple process that helps entrepreneurs clarify their Why, Who, What, and How so they can create content that connects, builds trust, and converts.

No bro marketing.
No income claims.

Just powerful storytelling that positions you as the go-to guide for your audience. 

Today, I wake up excited to work on a business that feels aligned.

Best of all, I’m no longer missing moments with my daughter—I’ve built a life that lets me work from home, set my own schedule, and show up fully for her and my clients.